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FirstBuild Is Bringing To Life The Future Of Home Appliances

Rapidly taking product concepts from ideas to reality, our global Co-Creation mission enables anyone to submit product ideas or contribute to the ideas of others. This hands-on, iterative process brings products from ideas to retail shelves with the ultimate goal of graduating them to our parent company, GE Appliances, a Haier Company.

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Don't just take it from us...

For California Residents:

FirstBuild is now open to the public. Click here to reserve a tool.